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Banks: Successful Entry into the Insurance Industry on a Worldwide Basis
had a go at almost every distribution system -- direct marketing through the bank branches, dedicated ... staff doing the distribution and also by using direct mail. Other loan-related products -- in some territories ...- Authors: Kenneth A Boag, Geoffrey Westall, Peter R Wilde
- Date: Oct 1990
- Competency: External Forces & Industry Knowledge
- Publication Name: Record of the Society of Actuaries
- Topics: Annuities>Marketing and distribution - Annuities; Global Perspectives; Life Insurance>Marketing and distribution - Life Insurance